User Flow

« Back to Glossary Index

User Flow is a diagram or a picture on any website. It is a kind of application that shows the user how to complete any task. The user follows those steps to complete the task successfully. It could be any task, for example, buying groceries or purchasing any products. It is basically to understand how that webpage or application works. The user might need some help at the start, so user flow helps them out. It shows the representation of steps in the form of visuals that the user follows to complete tasks.

User flow makes it easy for a user to complete any task on any website or application. It is a diagram, which guides the client on how to complete that task. What steps they should follow to complete it? In the beginning, the user needs to understand how a website or an application works. With the help of these user flows, a user can learn and understands how the website or application works. It could be made at any point on a person’s website or application where he needs to provide his users with some new information.

How Does User Flow Help a Company?

User flows are also for the company’s products and applications. Whenever a company updates its application, it can add some user flows for the customers or users of that application to understand the new features. When they think it would confuse the user, they can make it for their help and guidance. Through the help of visuals and images, a user can easily understand how to complete a task.

What Are the Reasons for Creating It?

There are multiple reasons for creating a user flow. When there is a new user to his website or application, it makes him think about how they could complete their tasks on his website or application. It is also essential in communicating design to developers, stakeholders, and product managers. It helps them understand the process and work on their website or application. Furthermore, it saves users time from searching how to complete the tasks, investigating their website, or checking different options on their application. With the help of these user flows, they will be guided, and the users can directly start working and completing tasks. Another essential feature is that it forces the team to analyze using the product user interface from a consumer perspective.

How Can a Person Improve Their Structure?

A user flow could be created for many features in a website or application, but the product team needs to create one for only one goal. If a single user flow would guide many goals or paths to a user, it could not be apparent. It should have only one entry point.


User flow represents visuals that show a user how to complete a task. It provides the user information about the features of a website, and through the help of user flow, they can complete their task easily and quickly. It will save them time in searching how a website works. It could be added at any point on a website. They must be separate for different goals or tasks. The same with different goals could be confusing for a user, and if they could not understand the purpose of user flow will be useless.

User Flow
Scroll to top